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NovaCash Krzysztof Gumiela SEO specialist with 30 years of experience.

NovaCash Krzysztof Gumiela SEO specialist with 30 years of experience.

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Website positioning and internet marketing to increase customer numbers with Google and AI Search

✔ 30 years of experience ✔ over 150 projects ✔ SEO + GEO + AI Search ✔ free audit
👉 See our projects 👉 Order an audit


Internet marketing and website positioning.

We help small and medium-sized businesses increase their visibility on Google and AI search engines (ChatGPT, Gemini, Perplexity) through SEO, content optimization, and data-driven digital marketing strategies.

Our mission is to help businesses reach their full potential. Specializing in increasing online visibility, we utilize cutting-edge SEO strategies to effectively and ethically improve your website's ranking in search engines like Bing and Google. With a dedicated team of skilled professionals, including programmers, SEO specialists, copywriters, and graphic designers, we create solutions tailored to each client's unique needs, delivering noticeable results and long-term marketing success.

Our successful projects – proof of the effectiveness of our strategies!

How NovaCash conquered the online lending market – our achievements!

We created and promoted the NovaCash Affiliate Program. The program primarily promoted loans and related services. It included over 200 advertisers and over 1,000 publishers. During its operation, it gained significant online recognition thanks to its SEO.

Cooperation with Bankier.pl – the key to success in loans!

Affiliate collaboration, primarily in the non-bank lending sector, involves effectively promoting lenders online. Affiliate collaboration is a win-win online marketing initiative aimed at driving a specific action, such as a sale.

Effective strategies for promoting online services with Solutions4ad!

Long-term affiliate cooperation involving the effective promotion of third-party services on the Internet, as well as the creation from scratch of the NovaCash affiliate program, which effectively promotes the goods and services of companies such as Loanme, Provident, KredytOK, Assa and many others on the Internet.

Wygodne.pl – how we increase online insurance sales!

Collaboration in promoting all types of insurance. This collaboration resulted in NovaCash creating its own insurance comparison website, which achieved top rankings in Google search results for insurance-related phrases thanks to website positioning and online marketing.

Spy24.pl: Positioning and marketing for a detective agency

Collaboration involving the provision of internet marketing services and website positioning, which resulted in the acquisition of many new customers and greater brand recognition

Ubezpieczeniaonline.pl: Our effective marketing activities!

A collaboration involving the online promotion of insurance offered by the comparison site. Excellent sales results were achieved thanks to SEO and marketing campaigns.

How did we create the Anna Lewandowska trademark?

We developed and patented the word and figurative trademark Anna Lewandowska at the Polish Patent Office, which was used to promote goods and services.

Effective marketing activities for Getin Bank!

Agency collaboration focused on promoting Getin Bank's services. Website positioning and online marketing resulted in excellent sales results, which soon led to the opening of a brick-and-mortar branch offering the full range of Getin Bank products.

How our actions support Liberty Direct's success!

Affiliate partnerships focused on promoting insurance products online. Thanks to SEO and marketing campaigns, excellent sales results for insurance policies were achieved.

Position #1 in Google for the phrase "Positioning and marketing for a detective agency" thanks to the original SEO and GEO method.

Achieving first place in Google's organic search results for the phrase "Positioning and marketing for a detective agency" confirms the effectiveness of our proprietary SEO and GEO (Generative Engine Optimization) methodology, created with the aim of building lasting visibility in the modern search engine ecosystem.

The strategy is based on a comprehensive analysis of user intentions, semantic content modeling, advanced technical optimization of the website, building topical authority, and implementing mechanisms that increase the likelihood of content being cited and recommended by generative systems based on artificial intelligence.

A key element of the process was combining traditional SEO activities with optimization for responses generated by AI models, which significantly increased both organic visibility and the brand's presence in modern information channels. The result is not only a high ranking for the keyword phrase but also an increase in the domain's thematic authority and greater efficiency in acquiring valuable queries from potential customers.

A detailed description of the methodology used, implementation processes, and factors influencing achieving a leadership position is available on the dedicated subpage. We encourage you to read the full description of our proprietary SEO and GEO method. Our proprietary SEO strategy delivers real results!

Read the full SEO and GEO methodology study


Krzysztof Gumiela – SEO and internet marketing expert since 1995.

Your online success starts here! Website positioning and internet marketing

Why is it worth working with us? What makes us stand out on the market?

1,Effective SEO strategies that deliver results.

2,Experienced team of specialists.

3,Individual approach to each client.

4,Tools to increase brand visibility.

5, Versatility in marketing activities.

6, Free competition analysis.

7, Increasing website traffic.

8, Content marketing tailored to your audience.

9, Performance monitoring and optimization.

10, Long-term branding strategies.

11, We use proprietary tools that are not available on the Polish market.

12. We work with experienced specialists to ensure that website positioning and marketing activities bring effective and long-lasting results.

Take a step towards your success!

Write to us for a free consultation.

Don't miss the chance to improve your online image!

Below are a few words about us and our adventure with website positioning and internet marketing.

NovaCash CEO Krzysztof Gumiela began his journey in website positioning and internet marketing in 1995 as a freelancer. He then managed several companies specializing in positioning, internet marketing, and affiliate marketing. He has worked with companies such as Provident, KredytOK, Loanme, Solutions4ad, Oddano.pl, Spy24.pl, Bankier.pl, Wygodne.pl, UbezpieczeniaOnline.pl, Getin Bank (now Velo Bank), and many others. SEO assistance is our specialty!


Discover your company's potential with NovaCash! A simple step towards success.

With us, you'll increase your online visibility and give your website a competitive advantage. Our team of experienced SEO, internet marketing, and website positioning experts works to ensure your success.

We tailor our strategy to your needs so you can dominate the web. Together, we'll achieve your goals!


Your mission, our passion: helping you achieve success online. NovaCash was founded on the belief that every business deserves online visibility.

For years, we have been transforming visions into successes by combining technology with creativity.

Thanks to our activities, clients achieve up to 300% increase in website traffic.

A team of experts at NovaCash. Our team is a combination of passion, talent, and experience dedicated to your success.

Sorry, we don't use generic strategies. We develop marketing strategies tailored specifically to your needs.

We use advanced SEO and SEM tools in our work .

Contact us and let's start experimenting to elevate your brand. Together, we'll discover ways to attract new customers and increase your market advantage.

SEO and online marketing are worth investing in because they help increase a company's online visibility, reach new customers, and build brand recognition. Well-executed SEO activities improve a website's position in search results, which translates into increased traffic and more inquiries. Online marketing, in turn, allows you to precisely reach your target audience, measure campaign results, and effectively increase sales. This investment supports the long-term development of your business and strengthens its competitiveness in the market.

Online marketing builds reach, SEO builds trust. SEO and online marketing – be where your customers are looking.


We offer professional website positioning that helps increase your website's visibility in search results. Our SEO services for businesses include a comprehensive SEO audit, competitive analysis, and website optimization to meet search engine and user requirements. Using a carefully selected strategy, we implement effective SEO that supports customer acquisition and online business growth.

Why should you trust our experts in internet marketing and SEO?

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